The now well-known term wasn’t a reference to the Chinese calendar; rather, it was a bordering-on-crass idiom coined to define 40-plus women with a predilection for younger gentlemen.Although the magazine reasoned that the cougar-craze was a fad destined for cultural oblivion, the article offered up an intriguing explanation for the newfound popularity of older woman/younger man relationships.First off, the very word ‘cougar’ is most certainly moot.

men dating much younger women-24men dating much younger women-10

In fact, research carried out last summer by Mc Gill University’s Milaine Alarie and Jason Carmichael concludes otherwise.

After pulling data from the National Survey of Family Growth, the Canadian initiative found that approximately 13 percent of sexually active women between 35 and 44 have slept with a man at least 5 years their junior.

Why is it still such a sensational topic and what are the perks (and pitfalls) of a partnership where age knows no bounds?

famously proclaimed 2009 as the year of the cougar.

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That means our site is an ideal tool for finding a serious romance with a younger partner safely and securely.There’s been an enormous amount of media coverage centred on older women dating younger men over the last decade.We even looked into the legends with an Elite Singles study.The trio behind the project were sure to report that “vast age differences, especially in woman-older relationships, clearly violate the norms of this society”. 40 years ago, writer and activist Susan Sontag penned ‘The Double Standard of Ageing’ for the now defunct .In the native New Yorker’s opinion, older women are routinely subject to much stricter norms when it comes to picking sexual partners.Let’s think of a few possible motivators for a man of 60 to marry a woman in her twenties or thirties and have a few more kids to add to the litter (sorry, I couldn’t help myself). If you work on being all those things for your own happiness and well-being, you’ll soon attract a quality hot midlife man with mojo!